Results for Analysis

Optimize CTR and Perform Emailing Wonders with CareCloud

Open rates are done. Email CTR is a far more reliable indicator of campaign success. Optimize it any chance you get: Grow a healthy emailing practice with CareCloud Email Designer, A/B Testing, and an analysis app. THE CLICKS THAT MATTER Today, the open rate is hardly relevant for campaign analysis. People may open the email,…

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CareCloud and Shoptet: Bring Personalized Marketing to Your Online Shop!

Combine the power of CareCloud and Shoptet! Send personalized omnichannel campaigns, automate communications, and manage customer rewards. With CareCloud, your online shop gains a complete marketing solution. PERSONALIZED MARKETING FOR E-COMMERCE Customers expect a unique experience every time they shop online. They don’t respond to generic communication with zero engagement, and they won’t return to…

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Discover the Best Practice to Measure Your Email Campaign

Measure the success of your email campaign and get to know your customers. Read this article to learn what metrics you should focus on, how they impact your business, and how email campaigns help you build a successful brand. FIRST, CREATE A PLAN Every campaign needs to be measured. The first step is determining what…

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Why Customers Unsubscribe from Your Newsletters?

Newsletters are a great way to connect with your customers, but what do you do when too many customers start unsubscribing? Read this article to learn the most common motives your customers might have. WHAT IS HAPPENING Don’t worry; it’s normal for customers to unsubscribe from newsletters, but if they unsubscribe too much, there might…

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What’s New at CareCloud? Passmachine and Expanded Analysis

We are proud to announce a fresh batch of additions to the CareCloud platform. Each new feature will help streamline your digital marketing. Let’s see what we have in store for you. PASSMACHINE CareCloud expanded its list of integrations and now supports PassMachine, an app that manages digital loyalty cards for Apple and Google Wallet….

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Automation Mistakes That Kill Profit

Automation makes marketers’ lives a lot easier. Nevertheless, even this excellent marketing tool can turn sour when mismanaged. The article will cover common mistakes encountered when dealing with automation. MAKE NO MISTAKE, AUTOMATION RULES! Few digital tools have completely transformed marketing like automation. When used well, it substantially decreases workload while supercharging your revenue, customer…

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How to Increase Customer Lifetime Value with CareCloud

Customer Lifetime Value is one of the most important metrics to measure the success of a business. CareCloud can help you increase it with its emailing, segmentation, and loyalty apps. The road to profit lies before you. Make the first step! CLV vs CAC A practical way to evaluate a business’s success is by comparing…

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Omnichannel vs. Multichannel: They May Sound the Same, but the Differences Are Crucial

Even though both focus on customers, the main goals and practices of omnichannel and multichannel differ. Read the article and learn how to give your customers the best shopping experience. OMNICHANNEL BASICS Omnichannel is a strategy that allows you to communicate with customers without limits. It deals with many connected channels (POS, mobile app, e-shop)…

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Retention Marketing: Why Is It So Important for Your Business

Having loyal customers who return to your store and purchase again is crucial. Learn how customer retention can help you with it, how to calculate it, and which activities can help with retention marketing the most. WHAT IS RETENTION MARKETING? Retention is the percentage of customers that stay with you for a time period. The…

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CareCloud Is the Best CDP for the Pharma Industry. Here’s Why.

With 15 years of experience and thousands of implemented pharmacies across the EU, CDP & CRM CareCloud proves time and again to be the ideal solution for pharma. It is wired for the needs of pharmacists and pharma e-shops alike. Attuned to the industry’s specifications, CareCloud can handle prescriptions, contraindications, and diverse pharma regulations. It…

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.