Results for Jan Doleček

Motivate Customers to Grow Their Membership with an Easy Automation

Create an automated campaign that motivates customers toward reaching a higher membership level. If the customer hesitates, send them a custom reward as the last “push”. This tutorial maps out the entire process, from email design to automation. BUILDING LOYALTY WITH AUTOMATION Membership levels are an important part of loyalty management. With higher levels, customers…

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A Guide to Clean and Actionable Customer Data

Customer data is the lifeblood of digital marketing, but it only works when it is clean, normalized, and up to date. Several issues can arise during the gathering phase, damaging your automation, campaign performance, or analysis. Learn how to overcome them with CareCloud. MARKETING NEEDS DATA TO THRIVE As the most valuable digital asset in…

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Pharma Profit Wrapped Up: What’s New in the Pharma Industry?

The biggest Czech pharma event just finished, and we have a lot to discuss. The full-day program left us with tremendous know-how from leading pharma experts. As a Golden Partner, we presented on the concept of smart pharmacies and loyalty management. A DEFINITIVE EVENT FOR PHARMACISTS AND DISTRIBUTORS On 23 April, the AquaPalace Hotel in…

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3.1.13 Dynamic Product Parameters, Address-Imported Audiences, Recalculating Audience

Dynamic Product Parameters Our Email Designer got another tweak. When including products in the email template, you can now choose static or dynamic values. With dynamic values, you will ensure that every product attribute is up to date when the campaign is sent. This is especially important when creating email templates well in advance. Imported…

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CareCloud Partners with Pharma Profit 2026, the Biggest Czech Pharmacy Congress

This year’s Pharma Profit congress, set for 23 April at the Aquapalace Hotel in Prague, will be the most notable event for pharmacy professionals in the Czech Republic and Slovakia. CareCloud attends as the Golden Partner and brings an advanced marketing solution to pharmacies. What to expect? WHAT’S THE PROGRAM ABOUT? Pharma Profit is the…

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Lead Customer Journey in the Right Direction with CareCloud

Purchase is just the beginning. Today’s retention-based market is all about creating a stellar customer experience, collecting the right customer data, maintaining an omnichannel strategy, and conducting constant analysis. Discover ways to orchestrate customer journeys with CareCloud. LET’S TALK ABOUT CUSTOMER JOURNEY  Making a “quick profit” is no longer a viable strategy in the current…

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Master Your Customer Data and Transform Your Marketing

Today’s marketing revolves around retaining loyal customers through personalized communication and automation. To power these marketing efforts, you have to collect relevant data. This article will describe the different types of customer data and how to obtain it. TODAY’S MARKETING FOCUS In the current marketing climate, brands are shifting their strategies to focus on existing customers…

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CareCloud in 2025: New Partnerships, Customer Engagement App, and System Optimization

The year 2025 marked a significant branching out. CareCloud enhanced its functionalities, unveiled a new app, forged new partnerships, and expanded its reach by exhibiting at major industry events. Let’s take a look at our 2025 milestones. FOCUS ON THE CUSTOMER, NOT TRENDS CareCloud’s 2025 story was one of steady innovation supported by practical, real-world…

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Samoška 2026: What Happened, What Mattered, and What’s Next for Traditional Retail

Samoška again lived up to its reputation as the defining event for Czech and Slovak traditional retail. Held on 27–28 January in Olomouc, the two-day congress brought together store owners, suppliers, distributors, and technology partners to share know-how, discuss challenges, and build connections across the retail ecosystem. RETAILERS FACE NEW CHALLENGES TOGETHER The Samoška congress…

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Design an Unforgettable Anniversary Reward with CareCloud

Boost average order value and retention rate with an automated Anniversary Reward. Personalize the reward by using loyalty data and CareCloud apps. Our in-depth tutorial guides you through the entire process on the CareCloud platform, from email templates to rewards and automated logic.  REWARD LOYAL CUSTOMERS How do you boost customer loyalty besides the usual…

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Leading expert on loyalty programs, automation, and retention marketing, specializing in retail, hospitality, and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.