Tips & Tricks for customer data management

Get an extra boost for smart customer data processing and customer relationship enhancement

Motivate Customers to Grow Their Membership with an Easy Automation

Create an automated campaign that motivates customers toward reaching a higher membership level. If the customer hesitates, send them a custom reward as the last “push”. This tutorial maps out the entire process, from email design to automation. BUILDING LOYALTY WITH AUTOMATION Membership levels are an important part of loyalty management. With higher levels, customers…

VIEW MORE

A Guide to Clean and Actionable Customer Data

Customer data is the lifeblood of digital marketing, but it only works when it is clean, normalized, and up to date. Several issues can arise during the gathering phase, damaging your automation, campaign performance, or analysis. Learn how to overcome them with CareCloud. MARKETING NEEDS DATA TO THRIVE As the most valuable digital asset in…

VIEW MORE

How to Automate Loyalty Program Workflows: A Step-by-Step Guide

Running a loyalty program is just the first step. What truly drives customer engagement is timely and personalized communication. In this article, we walk you through three essential workflows every loyalty program needs and how to set them in the CareCloud platform. PAWS&PLAY: A BRAND THAT REWARDS LOYALTY We’ll focus on a fictional brand, Paws&Play,…

VIEW MORE

MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Leading expert on loyalty programs, automation, and retention marketing, specializing in retail, hospitality, and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.