Results for Retail

The Invisible Customer Experience in Retention Marketing

At Retail in Detail 2025, I presented on the shortcomings of customer experience (CX) in Czech retention marketing and explored strategies to overcome them. We discussed personalization, AI, online marketing, and why traditional newsletters are no longer sufficient. THE SITUATION IN CZECH RETAIL  Approximately 95% of marketing emails get deleted by customers because they are…

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Step-by-Step Guide: Launching a Christmas Campaign with Email, SMS, and Push

The holiday season is the perfect moment to reach customers with gift ideas and exclusive offers. This tutorial shows how to plan a multi-channel Christmas campaign with email, SMS, and push notifications. Drive engagement, inspire purchases, and make your brand stand out with CDP & CRM CareCloud. PLANNING YOUR CAMPAIGN Blossara, a fictional cosmetics brand,…

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Learn How CareCloud Improves Your Retail Chain

CareCloud has decades of experience in brick-and-mortar, which makes us the optimal CDP solution for physical retail stores. Using the latest customer data solutions and various marketing tools, you can enrich the in-store customer experience and grow your revenue. PHYSICAL STORES ARE HERE TO STAY Despite e-commerce’s growing popularity, physical stores remain strong. According to…

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Automate Email Warm-ups with CareCloud: Step-by-Step Instructions

Win your customers back with re-engagement campaigns! You can warm up cold customers and revive profitable relationships by using CareCloud email designer, customer data insights, attractive incentives, and automated workflows. Our guide will lead you through the whole process. WINNING BACK CUSTOMERS WITH AUTOMATION Brands must avoid high customer churn by carefully nurturing relationships, engaging…

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With Retail in Detail behind Us, Here’s What We Learned  

Cozy, but insightful — that’s how we’d describe Retail in Detail 2025: CX + AI = ❤️, hosted by Blue Events. With a full day of lectures, discussions, and exhibitions, this event brought together retailers from all over the Czech Republic. What did we learn? HOW TO IMPROVE CUSTOMER EXPERIENCE?  Retail in Detail proved one…

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CareCloud as the Leading Partner of Retail in Detail Summit

If you are a retailer, attend Retail in Detail 2025. On 15th October, the exclusive summit brings together top Czech retail experts to provide you with all the networking and know-how opportunities you need. As a main partner, we exhibit the largest stand and host an insightful lecture by our Head of Sales & Marketing,…

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Three Tips on Customer Segmentation: Supercharge Retention with CareCloud

Segmentation is why your communication engages customers properly, as it is crucial to increasing conversion, CLV, and turnover. Divide customers and send them personalized communication, providing excellent engagement. Discover ways to segment effectively with CareCloud. SEGMENTATION IS A GATEWAY TO PERSONALIZED EXPERIENCE Today, bulk emails or billboards mean diminishing (if any) returns. Each customer is…

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Automate Restock Reminders: A Step-by-Step Guide

Stay on top of customers’ minds and increase their shopping frequency with regular restock reminders. Our tutorial will guide you through the whole process, from email and reward design to setting up the complete automation workflow. KEEP CUSTOMERS INTERESTED Most brands’ profits come from repeated purchases. An effective strategy lies in reminding customers to buy…

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Mastering SMS Messaging for Effective Marketing Campaigns

Engage customers like never before and unlock the potential of SMS marketing. Learn how to leverage brevity, evoke emotion, and personalize content while leveraging cutting-edge tools like CareCloud’s Abigail Chatbot to streamline your campaigns for maximum impact.  THE POWER OF TEXTING SMS marketing is becoming increasingly popular in today’s fast-paced digital world, where attention spans…

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Push vs. Pull Marketing: Understanding the Key Differences

Push and pull marketing are two basic strategies for reaching customers. Each has advantages at different stages of the customer journey. In this article, we’ll look at these approaches, their benefits, and how to combine both strategies for the best results. WHAT ARE THE DIFFERENCES? Push marketing is all about actively promoting products to customers….

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Leading expert on loyalty programs, automation, and retention marketing, specializing in retail, hospitality, and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.