CareCloud CDP News

This year’s Pharma Profit congress, set for 23 April at the Aquapalace Hotel in Prague, will be the most notable event for pharmacy professionals in the Czech Republic and Slovakia. CareCloud attends as the Golden Partner and brings an advanced marketing solution to pharmacies. What to expect?

WHAT’S THE PROGRAM ABOUT?

Pharma Profit is the largest conference of pharmacy owners, pharmacists, distributors, and supplier partners in the Czech market, attracting over 300 attendees and roughly 200 partner organisations from the industry.

The whole day will be devoted to current real-world pharmacy challenges — not abstract theory. As with the previous seasons, you can expect the latest pharma topics, practical use cases, and valuable networking:

• In the morning, attendees can look forward to the latest pharma strategies, legislation, and evolving trends shaping the industry. This will be especially important, since the current government aims to establish Rx online, enabling customers to order prescriptions online. This would completely transform Czech pharma.
  
• Afternoon will be packed with know-how and practical solutions, with presenters showcasing how to drive pharma revenue, build customer loyalty, and effectively digitize pharmacy management.
  
• The event will also feature panel discussions, case studies, and an outstanding expo zone with partner stands spread across the Aquapalace Hotel grounds. The whole congress offers plenty of networking and collaboration opportunities.

CARECLOUD KNOWS PHARMA IN AND OUT

We are honored to enter the stage as the Golden Partner of the event. Our Head of Marketing & Sales, Vladimír Stříteský, will present on smart pharmacies and their growth potential. By leveraging data-driven marketing and customer data management, pharmacies can increase profits while providing personalized care.

The presentation will also touch upon the meaning of loyalty programs in pharma, orchestrating customer journeys, and the game-changing Click&Collect. Apart from professional patient care, pharma is a business like any other — it needs a profitable strategy to thrive.

In addition to Vladimír’s presentation, we will showcase modern marketing tools at an exhibit stand. Join us to try a fully operational kiosk with everything CareCloud has to offer. If you’re quick enough, you can design and complete a whole email campaign!

WHERE WILL PHARMA HEAD NEXT?

Whether pharma is a vocation or an interest for you, Pharma Profit is the event for you. You will meet leading pharma experts, expand your network, and connect with like-minded professionals. And when you’re there, be sure to meet us at our CareCloud stand, so we can discuss how to supercharge your pharma business. 

Take a look at the official site for more: https://www.kongrespp.cz/