Results for Sabina Bednářová

Discover the Best Practice to Measure Your Email Campaign

Measure the success of your email campaign and get to know your customers. Read this article to learn what metrics you should focus on, how they impact your business, and how email campaigns help you build a successful brand. FIRST, CREATE A PLAN Every campaign needs to be measured. The first step is determining what…

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5 Effective Discount Strategies to Boost Sales

Discounts make customers happy and motivate them to purchase more. Implementing strategic discounts can boost sales, increase customer satisfaction, and strengthen brand loyalty. Here are five proven discount strategies. BUY ONE AND GET ONE FREE/DISCOUNTED Offering a complimentary or discounted item with a purchase increases perceived value. It boosts customers’ satisfaction with the purchase and…

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Why the Correct Timing of Emails Is an Absolute Necessity

How can you ensure your email will be the one that customers read? Apart from exciting content, the right timing makes a huge difference. Learn to plan email marketing with CareCloud. OPTIMIZE EMAIL TIMING FOR ENGAGEMENT Email marketing is a powerful tool that connects brands with their customers. Still, every aspect of email needs to…

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Unlocking the Potential of WhatsApp Marketing 

In the ever-evolving digital marketing landscape, WhatsApp is proving to be a dynamic and underutilized platform with huge potential. Stand out from the noise of traditional channels like SMS and email. Leveraging this channel can transform customer engagement, increase sales, and differentiate your brand in a crowded marketplace. MAXIMIZE ENGAGEMENT WITH WHATSAPP WhatsApp offers a…

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Why Customers Unsubscribe from Your Newsletters?

Newsletters are a great way to connect with your customers, but what do you do when too many customers start unsubscribing? Read this article to learn the most common motives your customers might have. WHAT IS HAPPENING Don’t worry; it’s normal for customers to unsubscribe from newsletters, but if they unsubscribe too much, there might…

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Overcoming Marketing Fatigue: How to Keep Your Audience Interested

Are you rolling your eyes at the next marketing message flooding your inbox and wishing there was a simple “unsubscribe from all” button? If so, you may be suffering from marketing fatigue, and so are your customers. Find out how to keep your customers engaged. SOMETIMES LESS IS MORE Marketing fatigue occurs when consumers feel…

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Emotional Intelligence: Find Out How to Use It in Marketing

Harness the power of emotional intelligence to connect deeply with your customers and enhance your marketing strategy. Gain insights into their emotions and integrate them effectively into your campaigns for maximum impact and engagement. WHAT IS EMOTIONAL INTELLIGENCE? We all have different kinds of emotions every day. How you react to them contributes to your…

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Automation in the Fitness Industry: Have More Time for Your Workouts

Motivate your customers to spend time in your gym. Implementing effective automation can make a huge difference. It will help you expand gym memberships, better organize group lessons booking, and enhance overall profitability. BOOST YOUR FITNESS BUSINESS THROUGH AUTOMATION Stand out from the crowd with game-changing automation workflows. The number of fitness players in the…

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Unlock the Power of Single Customer View with CDP

The fight for customers is fierce. One of the possible ways to win is through a comprehensive view of customers thanks to data from multiple customer touchpoints – online & offline to create a personalized shopping experience. THE BETTER ONE WINS Single Customer View is a strategic approach to collecting and processing customer data, including…

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SMS Campaigns Are on the Rise; Make Sure You Don’t Miss Them

SMS messages have a higher open rate than emails. Learn everything you need to know about SMS campaigns – the benefits and the best practices necessary for success. Sending email campaigns is a classic process, so why not try SMS? THE BENEFITS OF THE SMS CAMPAIGN Customers are more likely to open an SMS than…

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MEET OUR AUTHORS

Who creates tips for you?

Miloslav Pexa

Hard-working visionary focused on providing the best possible customer experiences.

Sabina Bednářová

Talented copywriter with a knack for creating interesting and engaging content.

Vladimír Stříteský

Business-oriented expert on Automation, CDP, and data management for retail and e-commerce.

Jan Doleček

Marketing specialist with a penchant for archaic language, loyalty programs, and customer data platforms.

Jiří Šulc

Code genius overseeing all the new features and functionalities created for you.

Bára Hořejš

Blooming digital marketer and university student influenced by international environment with passion for writing and brand-awarness. Always seeking new solutions and exploring technology.

Ondřej Pexa

The expert on direct communication, e-mailing, and GDPR. Always finding new ways to boost response rate.