{"id":9828,"date":"2025-11-03T12:58:55","date_gmt":"2025-11-03T11:58:55","guid":{"rendered":"https:\/\/www.crmcarecloud.com\/?p=9828"},"modified":"2025-11-03T15:09:58","modified_gmt":"2025-11-03T14:09:58","slug":"automate-email-warm-ups-with-carecloud-step-by-step-instructions","status":"publish","type":"post","link":"https:\/\/www.crmcarecloud.com\/it\/blog\/tutorials\/automate-email-warm-ups-with-carecloud-step-by-step-instructions\/","title":{"rendered":"Automate Email Warm-ups with CareCloud: Step-by-Step Instructions"},"content":{"rendered":"<p class=\"blogperex\">Win your customers back with re-engagement campaigns! You can warm up cold customers and revive profitable relationships by using CareCloud email designer, customer data insights, attractive incentives, and automated workflows. Our guide will lead you through the whole process.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-1024x683.jpg\" alt=\"A woman with shopping bags and a laptop. CPD &amp; CRM CareCloud lets you win back customers with automation\" class=\"wp-image-9844\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-1024x683.jpg 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-300x200.jpg 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-768x512.jpg 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-1536x1024.jpg 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-2048x1365.jpg 2048w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_73017079-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">WINNING BACK CUSTOMERS WITH AUTOMATION<\/p>\n\n\n\n<p class=\"blogodstavec\">Brands must avoid high customer churn by carefully nurturing relationships, engaging campaigns, and implementing effective loyalty management. Even when customers stop shopping, there are still ways to reconnect and re-engage them.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">One way to win back customers is through automated emailing, which triggers when a customer\u2019s activity stops. With a well-constructed workflow, you can send personalized warm-ups based on customer value to the brand.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Our mock brand, \u201cVit-LT,\u201d offers a wide range of organic cosmetics, including natural shampoos, skincare products, and body care items. When a customer does not buy for 6 months, an automated Warm-up automation triggers, which brings their activity back through lucrative incentives, distributed according to the customer\u2019s Monetary value (total turnover).<\/p>\n\n\n\n<p class=\"blogodstavec\">The complete process involves:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"blogodstavec\">creating multiple emails to revive customers\u2019 activity with rewards.<\/li>\n\n\n\n<li class=\"blogodstavec\">segmenting customers into three segments according to their value to the brand.<\/li>\n\n\n\n<li class=\"blogodstavec\">designing three voucher rewards suited for the three segments.&nbsp;<\/li>\n\n\n\n<li class=\"blogodstavec\">setting up an automation workflow to send emails and vouchers based on the customer\u2019s value to the brand when their activity stops.<\/li>\n<\/ul>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">EMAIL DESIGN<\/p>\n\n\n\n<p class=\"blogodstavec\">The first email, \u201cVit-LT We Miss You,\u201d attempts to reconnect with the customer. We will express our desire to build the relationship further without pushing too hard. To do that, we only need one or two paragraphs, a powerful headline, and a product recommendation.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"1024\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-450x1024.png\" alt=\"\" class=\"wp-image-9870\" style=\"width:650px;height:auto\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-450x1024.png 450w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-132x300.png 132w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-768x1746.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-901x2048.png 901w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01-5x12.png 5w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN01.png 926w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #1<\/strong>: To add products, you can use an XML feed or manually import them. Afterward, you can edit any feature, such as showing item descriptions, editing the layout, etc.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"509\" height=\"548\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN02.png\" alt=\"\" class=\"wp-image-9871\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN02.png 509w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN02-279x300.png 279w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN02-11x12.png 11w\" sizes=\"auto, (max-width: 509px) 100vw, 509px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #2<\/strong>: If you have the necessary customer data, use CareCloud AI Recommendation Engine 3.0, which shows products relevant to each customer\u2019s preferences. You can additionally tweak the recommendation model to prefer novelty or diversity.<\/p>\n\n\n\n<p class=\"blogodstavec\">We will include clear unsubscribe options and links to brand resources (social media, website, etc). Otherwise, make the email short and snappy.<\/p>\n\n\n\n<p class=\"blogodstavec\">In the next set of emails, we will incentivize customers with a voucher. The message remains the same, except for an added voucher code. Use Personalization variables \u2014 Marketing automation variables \u2014 Vouchers \u2014 Code of the last generated voucher.<\/p>\n\n\n\n<p class=\"blogodstavec\">We will create three versions of the email, each with a different voucher incentive (10\u20ac, 15\u20ac, or 20\u20ac off). There is no need to change the template design drastically, because every customer will receive their own personalized email; we will simply change the discount value. Also, each of the three incentive types will have a different minimal order value.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"920\" height=\"777\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN03.png\" alt=\"\" class=\"wp-image-9872\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN03.png 920w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN03-300x253.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN03-768x649.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN03-14x12.png 14w\" sizes=\"auto, (max-width: 920px) 100vw, 920px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">The last email, \u201cVit-LT, Last Chance,\u201d is a final reminder to redeem the voucher one day before it expires. We will eventually send it one day before the expiration date. Include the countdown timer to leverage urgency.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"929\" height=\"617\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN04.png\" alt=\"\" class=\"wp-image-9873\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN04.png 929w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN04-300x199.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN04-768x510.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN04-18x12.png 18w\" sizes=\"auto, (max-width: 929px) 100vw, 929px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">With emails done, we will proceed with voucher creation.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">VOUCHER INCENTIVE<\/p>\n\n\n\n<p class=\"blogodstavec\">We distribute rewards based on the customer\u2019s total turnover (or Monetary Value in terms of RFM segmentation). Customers will receive a higher reward if they spend enough with our brand.<\/p>\n\n\n\n<p class=\"blogodstavec\">To distinguish the customer\u2019s \u201cvalue,\u201d we will use Customer Acquisition Cost. This metric will tell us the average cost of bringing new customers to the brand. The usual formula looks like this:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"223\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05-1024x223.png\" alt=\"\" class=\"wp-image-9874\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05-1024x223.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05-300x65.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05-768x167.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05-18x4.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN05.png 1316w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">According to the calculation, the CAC of Vit-LT is 30\u20ac. Based on this, we will segment customers&#8217; value into three segments: Lower, Mid, and High Value.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"blogodstavec\">\u201cLower Value\u201d customers who spend up to 99\u20ac will receive a 10\u20ac voucher.<\/li>\n\n\n\n<li class=\"blogodstavec\">\u201cMid Value\u201d customers spent from 100-299\u20ac and will receive a 15\u20ac discount voucher.<\/li>\n\n\n\n<li class=\"blogodstavec\">\u201cHigh Value\u201d customers spend over 300\u20ac and receive an exclusive 20\u20ac voucher.<\/li>\n<\/ul>\n\n\n\n<p class=\"blogodstavec\">We will create the intended segments in the Loyalty &amp; Administration app. The main settings we look for are the RFM criteria. We will set the Monetary (total turnover) to the values mentioned above. In the Period type, set the interval to cover sufficient time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"443\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN06.png\" alt=\"\" class=\"wp-image-9875\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN06.png 680w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN06-300x195.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN06-18x12.png 18w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #3<\/strong>: When setting the segments, check the \u201cFlexi\u201d box to ensure continuous reevaluation of who belongs in the segment.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"703\" height=\"243\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN07.png\" alt=\"\" class=\"wp-image-9846\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN07.png 703w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN07-300x104.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN07-18x6.png 18w\" sizes=\"auto, (max-width: 703px) 100vw, 703px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">After we\u2019ve completed the three segments, we will move to creating campaign vouchers. We can find them in the Loyalty &amp; Administration app, under Loyalty settings, then Rewards\/Vouchers, and finally Campaign Rewards.<\/p>\n\n\n\n<p class=\"blogodstavec\">We will create three vouchers offering discounts of 10\u20ac, 15\u20ac, and 20\u20ac. The automation logic will trigger the vouchers, so the only conditions we set are the valid products, the requested number of products (with a minimum of 1), the minimum product price, and the time validity.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"482\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN08.png\" alt=\"\" class=\"wp-image-9847\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN08.png 730w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN08-300x198.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN08-18x12.png 18w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #4<\/strong>: Ensure the time validity of the voucher aligns with the countdown timer in the emails.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #5<\/strong>: Set price conditions for each voucher type. For example, the 15\u20ac voucher is only redeemable for orders with a minimal value of 25\u20ac. Scale the minimal order price with every voucher type.<\/p>\n\n\n\n<p class=\"blogodstavec\">After we create the vouchers, we will finally turn to the automation workflow.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">AUTOMATION WORKFLOW<\/p>\n\n\n\n<p class=\"blogodstavec\">The workflow \u201cVit-LT Win Back\u201d will combine all elements into a single automated process. The whole logic looks like this:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-724x1024.png\" alt=\"\" class=\"wp-image-9848\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-724x1024.png 724w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-212x300.png 212w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-768x1086.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-1086x1536.png 1086w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09-8x12.png 8w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN09.png 1414w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">We will start with the trigger. Unlike event-type triggers, we will use the \u201cRepeat\u201d node to start the workflow monthly at a specific time. We set the workflow to trigger on the third day of the month at 8:00.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"773\" height=\"667\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN10.png\" alt=\"\" class=\"wp-image-9849\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN10.png 773w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN10-300x259.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN10-768x663.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN10-14x12.png 14w\" sizes=\"auto, (max-width: 773px) 100vw, 773px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #6<\/strong>: Set the workflow to start early when customers are most likely to engage with your emails.<\/p>\n\n\n\n<p class=\"blogodstavec\">Afterward, we must ensure that the customer hasn\u2019t purchased in the last six months. Choose the option to \u201cCustomers not matching event\u201d and include the \u201cnew purchase\u201d event in the last 6 months.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"371\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11-1024x371.png\" alt=\"\" class=\"wp-image-9850\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11-1024x371.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11-300x109.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11-768x278.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11-18x7.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN11.png 1437w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">The second part of the condition ensures that the customer hasn\u2019t been targeted with a warm-up workflow recently. Add the condition, but instead of \u201cNew purchase,\u201d put \u201cBeing Warmed-up.\u201d This will ensure the customer won\u2019t be targeted by two Win Back automations simultaneously.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"390\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12-1024x390.png\" alt=\"\" class=\"wp-image-9851\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12-1024x390.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12-300x114.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12-768x293.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12-18x7.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN12.png 1433w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\"><strong>Tip #7<\/strong>: You can create custom events in Loyalty &amp; Administration. They will help you define your automation workflows and set up actions regarding digital marketing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"483\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13-1024x483.png\" alt=\"\" class=\"wp-image-9852\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13-1024x483.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13-300x142.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13-768x362.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13-18x8.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN13.png 1032w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">Next, we will send the email \u201cVit-LT We Miss You\u201d (the version without reward). Since we set the trigger to 8 am, there is no need to put \u201cWait for time period.\u201d Afterward, we set a three-day waiting period.<\/p>\n\n\n\n<p class=\"blogodstavec\">Another condition will determine whether the customer has bought in the last three days of being warmed up. The next \u201cMade Purchase?\u201d conditions will have to match the previous waiting period.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"383\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14-1024x383.png\" alt=\"\" class=\"wp-image-9853\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14-1024x383.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14-300x112.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14-768x287.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14-18x7.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN14.png 1426w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">If the customer has bought, the workflow is complete. If not, we will continue determining which reward incentive the customer will receive.<\/p>\n\n\n\n<p class=\"blogodstavec\">We will set three conditions in sequence to determine our customer&#8217;s value. Set the customer attribute to High or Mid (the rest will be Low Value by default). If the customer does not belong to one, put another condition in the \u201cno\u201d branch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"461\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15-1024x461.png\" alt=\"\" class=\"wp-image-9854\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15-1024x461.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15-300x135.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15-768x346.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15-18x8.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/WarmupEN15.png 1424w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">The three emerging \u201cyes\u201d branches will have identical forms, except for the email and voucher assignment. First, assign the campaign voucher we previously created. Then, send the respective email informing customers about their reward (20\u20ac, 15\u20ac, or 10\u20ac).&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Afterward, set a waiting period of 9 days (the voucher incentive still has one day until expiration), and add another \u201cHas Bought?\u201d condition. If the customer hasn\u2019t bought yet, send the final \u201cLast Chance Reminder\u201d email.<\/p>\n\n\n\n<p class=\"blogodstavec\">With the last email reminder, the workflow is concluded.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">BRING CUSTOMERS BACK WITH CARECLOUD<\/p>\n\n\n\n<p class=\"blogodstavec\">It is never too late to restart customer relationships. You only need to properly incentivize the customer and be willing to fight for their engagement. With powerful rewards that are directly aligned with the customer\u2019s value, you can bring them back without losing additional costs or work hours.<\/p>\n\n\n\n<p class=\"blogodstavec\">Still, the Warm-up workflow is just one way CareCloud apps cooperate to provide a complete digital marketing solution. You can automate advanced abandoned carts, drip campaigns, or restock reminders. Moreover, you can create your loyalty programs and set up impressive campaigns with A\/B testing and send time optimization.<\/p>\n\n\n\n<p class=\"blogodstavec\">Master CareCloud with our hands-on tutorials and skyrocket your ROI.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1906\" height=\"1242\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/07\/Program-podpory-AI-technologii-EN-3.png\" alt=\"\" class=\"wp-image-9375\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/07\/Program-podpory-AI-technologii-EN-3.png 1906w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/07\/Program-podpory-AI-technologii-EN-3-300x195.png 300w\" sizes=\"auto, (max-width: 1906px) 100vw, 1906px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Win your customers back with re-engagement campaigns! You can warm up cold customers and revive profitable relationships by using CareCloud email designer, customer data insights, attractive incentives, and automated workflows. Our guide will lead you through the whole process. WINNING BACK CUSTOMERS WITH AUTOMATION Brands must avoid high customer churn by carefully nurturing relationships, engaging&hellip;<\/p>","protected":false},"author":9,"featured_media":9844,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[31],"tags":[18,26,14,13,17,22],"class_list":["post-9828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","tag-automation","tag-customer-data","tag-e-commerce","tag-emailing","tag-loyalty","tag-retail"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/9828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/comments?post=9828"}],"version-history":[{"count":5,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/9828\/revisions"}],"predecessor-version":[{"id":9880,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/9828\/revisions\/9880"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media\/9844"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media?parent=9828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/categories?post=9828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/tags?post=9828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}