{"id":6651,"date":"2023-07-24T13:57:08","date_gmt":"2023-07-24T11:57:08","guid":{"rendered":"https:\/\/www.crmcarecloud.com\/?p=6651"},"modified":"2023-09-19T12:59:25","modified_gmt":"2023-09-19T10:59:25","slug":"enrich-customer-data-with-carecloud","status":"publish","type":"post","link":"https:\/\/www.crmcarecloud.com\/it\/blog\/notizie-su-carecloud\/enrich-customer-data-with-carecloud\/","title":{"rendered":"Enrich Customer Data with CareCloud"},"content":{"rendered":"<p class=\"blogperex\">In 2023, CDP &amp; CRM CareCloud will implement a new advanced data quality management to support your data cleaning, identity management, and consent management. Pristine, secure, and GDPR-compliant customer data collection is CareCloud\u2019s utmost priority.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-1024x683.jpg\" alt=\"\" class=\"wp-image-6653\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-1024x683.jpg 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-300x200.jpg 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-768x512.jpg 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-1536x1024.jpg 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-2048x1366.jpg 2048w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2023\/07\/data_quality_management-1-1-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly\">THE FUTURE OF MARKETING<\/p>\n\n\n\n<p class=\"blogodstavec\">Nowadays, customer data is one of the most valuable commodities in e-commerce and retail as businesses aim to pour more resources into retaining existing customers. Since customer data is fuel for marketing automation and personalization, this data must be clean, safe, and meaningfully used.<\/p>\n\n\n\n<p class=\"blogodstavec\">CDP &amp; CRM CareCloud takes this to heart as it aims to design advanced data quality management for convenience and utility. Let\u2019s take a closer look.<\/p>\n\n\n\n<ol class=\"nadpismaly wp-block-list\"><li>DATA CLEANING<\/li><\/ol>\n\n\n\n<p class=\"blogodstavec\">The customer data you receive from various channels must be unpolluted: this involves getting rid of inconsistent, irrelevant, and invalid data. As such, CareCloud will allow for data validation and governance to avoid data duplication or data pollution completely!<\/p>\n\n\n\n<ol start=\"2\" class=\"nadpismaly wp-block-list\"><li>DATA ENRICHMENT<\/li><\/ol>\n\n\n\n<p class=\"blogodstavec\">Combine first-party data with data from other sources, internal or external, into a unified whole. Instead of fragmented parts, you will have a complete overview at your disposal. With just one piece of information, you can piece together a profile and use it in a personalized customer communication<\/p>\n\n\n\n<ol start=\"3\" class=\"nadpismaly wp-block-list\"><li>IDENTITY MANAGEMENT<\/li><\/ol>\n\n\n\n<p class=\"blogodstavec\">In this regard, CareCloud strives for convenience and security. Therefore, single sign-on (SSO) and multi-factor authentication (MFA) combine to provide you with both. These features ensure that only authorized users can access sensitive data and systems.<\/p>\n\n\n\n<ol start=\"4\" class=\"nadpismaly wp-block-list\"><li>CONSENT MANAGEMENT<\/li><\/ol>\n\n\n\n<p class=\"blogodstavec\">When collecting customer data, keeping track of and managing the types of consent is imperative. CareCloud\u2019s consent management allows you to divide consent types into sub-groups, so you always know which channels or marketing communication you can use with each customer.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">At CareCloud, we work tirelessly to get the most out of customer data and cannot wait for you to see the fruits of our labor. Stay tuned for more.<\/p>","protected":false},"excerpt":{"rendered":"<p>In 2023, CDP &amp; CRM CareCloud will implement a new advanced data quality management to support your data cleaning, identity management, and consent management. Pristine, secure, and GDPR-compliant customer data collection is CareCloud\u2019s utmost priority. THE FUTURE OF MARKETING Nowadays, customer data is one of the most valuable commodities in e-commerce and retail as businesses&hellip;<\/p>","protected":false},"author":9,"featured_media":6653,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[15],"tags":[26,19],"class_list":["post-6651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carecloud-news","tag-customer-data","tag-new-features"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/6651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/comments?post=6651"}],"version-history":[{"count":2,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/6651\/revisions"}],"predecessor-version":[{"id":6655,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/6651\/revisions\/6655"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media\/6653"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media?parent=6651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/categories?post=6651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/tags?post=6651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}