{"id":10389,"date":"2026-07-06T21:38:58","date_gmt":"2026-07-06T19:38:58","guid":{"rendered":"https:\/\/www.crmcarecloud.com\/?p=10389"},"modified":"2026-07-07T14:01:49","modified_gmt":"2026-07-07T12:01:49","slug":"create-an-engaging-travel-loyalty-program-a-step-by-step-guide","status":"publish","type":"post","link":"https:\/\/www.crmcarecloud.com\/it\/blog\/tutorials\/create-an-engaging-travel-loyalty-program-a-step-by-step-guide\/","title":{"rendered":"Create an Engaging Travel Loyalty Program: A Step-by-step Guide"},"content":{"rendered":"<p class=\"blogperex\">Discover how to build a travel loyalty program that truly engages customers. In this article, we will guide you step-by-step through setting up a loyalty program, from defining the value of points to creating personalized email campaigns that trigger and motivate travelers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-1024x683.jpg\" alt=\"\" class=\"wp-image-10403\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-1024x683.jpg 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-300x200.jpg 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-768x513.jpg 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-1536x1025.jpg 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-2048x1367.jpg 2048w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/dreamstime_l_104444254-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">THE FOUNDATION OF TRAVEL LOYALTY PROGRAM<\/p>\n\n\n\n<p class=\"blogodstavec\">Our fictional travel agency, Skimora, is launching a new loyalty program designed to reward customers for their bookings and enrich every step of their travel journey. While there are many types of loyalty programs, this guide focuses on the points-based model.<\/p>\n\n\n\n<p class=\"blogodstavec\">We\u2019ll start by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"blogodstavec\">Defining a simple points system: 1 point for every 10 \u20ac spent, redeemable for rewards like a 50 \u20ac discount on optional trips.<\/li>\n\n\n\n<li class=\"blogodstavec\">Adding welcome bonuses and extra points for first-minute bookings.<\/li>\n\n\n\n<li class=\"blogodstavec\">Creating audience segments and engaging email templates.<\/li>\n\n\n\n<li class=\"blogodstavec\">Automating the workflow so new members receive bonus points and a personalized welcome message.<\/li>\n<\/ul>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">PROGRAM BASICS<\/p>\n\n\n\n<p class=\"blogodstavec\">Before setting everything up, it\u2019s important to start with the basics. Every successful loyalty program begins with a clear idea of what customer data you want to collect.<\/p>\n\n\n\n<p class=\"blogodstavec\">For a travel agency, this might include asking customers about their preferred type of holiday (active trips, city breaks, beach stays, and so on), their favorite destinations, or even their preferred means of transport.<\/p>\n\n\n\n<p class=\"blogodstavec\">In CareCloud, this information can be stored as customer properties. Once defined, they provide a solid foundation for precise segmentation and more personalized campaigns. If you\u2019d like to dive deeper into this topic, access our dedicated tutorial <a href=\"https:\/\/www.crmcarecloud.com\/it\/blog\/tutorials\/careclouds-customer-account-properties-a-practical-guide-to-efficient-use\/\">here<\/a>.<\/p>\n\n\n\n<p class=\"blogodstavec\">Now, let\u2019s move on to the first step of this guide.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">LOYALTY POINTS CONFIGURATION<\/p>\n\n\n\n<p class=\"blogodstavec\">In the Loyalty &amp; Administration app, navigate to Statuses \/ Membership levels. Here you can configure the program to your needs. In our example, customers earn points that they can then use to get a discount on defined products (such as optional trips).<\/p>\n\n\n\n<p class=\"blogodstavec\">First, set it so that customers earn 1 point for every 10 \u20ac spent, and choose the &#8220;Entry status&#8221; option in the &#8220;Status assignment method&#8221; column. Refer to the screenshot below for guidance.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"497\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-1024x497.png\" alt=\"\" class=\"wp-image-10394\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-1024x497.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-300x146.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-768x373.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-1536x746.png 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4-18x9.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-4.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">Next, move to &#8220;Catalogue Reward.&#8221; This is where you define how customers can use their points. In our case, we link the reward to optional trips.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"593\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5-1024x593.png\" alt=\"\" class=\"wp-image-10395\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5-1024x593.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5-300x174.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5-768x445.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5-18x10.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-5.png 1264w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">Now, we set the discount itself: customers can redeem 500 points for a 50 \u20ac discount on an optional trip. They can use this discount twice for a single trip.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"541\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3-1024x541.png\" alt=\"\" class=\"wp-image-10393\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3-1024x541.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3-300x158.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3-768x406.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3-18x10.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-3.png 1284w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">While this setup may seem restrictive, remember that you have full flexibility to adjust the rules to match your business model and customer expectations.<\/p>\n\n\n\n<p class=\"blogodstavec\">With the core settings in place, you can now enrich the program with welcome bonuses and special rewards that make the first booking even more exciting.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">WELCOME POINTS<\/p>\n\n\n\n<p class=\"blogodstavec\">Every customer who registers for the loyalty program automatically receives 500 bonus points added to their profile.<\/p>\n\n\n\n<p class=\"blogodstavec\">To set this up, go to &#8220;Reward Points.&#8221; Enter the reward name, mark it as a system parameter, and assign it to the appropriate &#8220;Reward Points Group.&#8221; Since we are using workflows, select the &#8220;Automated Rewards Points Collection and Redemption&#8221; option. Finally, define the validity period for these points in months.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"703\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1-1024x703.png\" alt=\"\" class=\"wp-image-10391\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1-1024x703.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1-300x206.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1-768x528.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1-18x12.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1.png 1204w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">The welcome points are now ready to be used in an automated workflow. Before we get there, however, we need to complete a few more steps.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">SIMPLE BONUS SETUP<\/p>\n\n\n\n<p class=\"blogodstavec\">Customers will earn double points for every first-minute booking. You can also apply the same principle to award bonus points for repeat bookings or additional services.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Go to Reward Points and select &#8220;Reward Points Purchase Bonuses.&#8221; This configuration requires a bit more attention.<\/p>\n\n\n\n<p class=\"blogodstavec\">Start by choosing &#8220;Proportional&#8221; to the product price and set the points value to 2x. Then, open the &#8220;Product Group&#8221; and select &#8220;First Minute Trip.&#8221; Keep in mind that the product group must be created in the Loyalty &amp; Administration app beforehand.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"966\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8-1024x966.png\" alt=\"\" class=\"wp-image-10398\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8-1024x966.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8-300x283.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8-768x725.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8-13x12.png 13w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-8.png 1403w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">With this setup complete, the main configuration is ready, and we can now move on to the announcement stage.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">CHOOSE YOUR CUSTOMERS<\/p>\n\n\n\n<p class=\"blogodstavec\">Travel agencies often work with databases containing hundreds or even thousands of customers. To ensure that emails about the new loyalty program don\u2019t end up in spam, it\u2019s best to target only active customers, specifically those who have traveled with your agency within the last three years.<\/p>\n\n\n\n<p class=\"blogodstavec\">To do this, open the Campaign &amp; Audiences app and navigate to &#8220;Emailing, Audiences.&#8221; Select RFM criteria, choose &#8220;Recency,&#8221; and set the filter to three years from the last purchase.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"463\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2-1024x463.png\" alt=\"\" class=\"wp-image-10392\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2-1024x463.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2-300x136.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2-768x347.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2-18x8.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-2.png 1239w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">With this, your audience is defined and ready, allowing us to move on to the more creative part of the process.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">ANNOUNCE AND WELCOME EMAILS<\/p>\n\n\n\n<p class=\"blogodstavec\">You will need two email templates: one to announce the loyalty program launch, and another to welcome new members after registration.<\/p>\n\n\n\n<p class=\"blogodstavec\">In the announcement email, clearly highlight the key benefits and explain how points can be redeemed, for example, for one-day trips, travel insurance, or access to airport lounges. This ensures customers immediately see the value of joining.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"813\" height=\"980\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-7.png\" alt=\"\" class=\"wp-image-10397\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-7.png 813w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-7-249x300.png 249w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-7-768x926.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-7-10x12.png 10w\" sizes=\"auto, (max-width: 813px) 100vw, 813px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">The welcome email should warmly greet the customer and confirm their successful registration. Don\u2019t forget to mention the extra bonus points that have been added to their account as part of the welcome reward.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Encourage engagement by adding a personalized travel offer based on each customer\u2019s past bookings. You can easily set this up by using the Recommendation Engine and adjusting its parameters and layout to fit your needs.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"637\" height=\"1024\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-637x1024.png\" alt=\"\" class=\"wp-image-10400\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-637x1024.png 637w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-187x300.png 187w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-768x1235.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-955x1536.png 955w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10-7x12.png 7w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-10.png 995w\" sizes=\"auto, (max-width: 637px) 100vw, 637px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">SET THE ANNOUNCEMENT CAMPAIGN<\/p>\n\n\n\n<p class=\"blogodstavec\">In the campaign settings, select the audience you created and choose the first email template.<\/p>\n\n\n\n<p class=\"blogodstavec\">Then, choose the &#8220;Postpone and set the launch time&#8221; option to schedule the campaign launch at your preferred time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"331\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1024x331.png\" alt=\"\" class=\"wp-image-10390\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-1024x331.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-300x97.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-768x248.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-18x6.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image.png 1398w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">But before the campaign officially launches, we need to set up the workflow that will welcome new members.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">WELCOME WORKFLOW<\/p>\n\n\n\n<p class=\"blogodstavec\">This workflow is straightforward and easy to set up. It starts as soon as a customer joins the loyalty program. First, the system checks whether the customer\u2019s email address is available. This is only a safety check, since the email is already required during registration. Next, we will assign the extra points to the customer.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">The system then waits until work hours and sends the welcome email we created earlier.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"804\" height=\"1024\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-804x1024.png\" alt=\"\" class=\"wp-image-10399\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-804x1024.png 804w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-236x300.png 236w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-768x978.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-1206x1536.png 1206w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9-9x12.png 9w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-9.png 1256w\" sizes=\"auto, (max-width: 804px) 100vw, 804px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">There is only one important node we need to look at: Assign reward points to the customer. Here, you need to find the points group we have already created and set 500 points.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large img-contain\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"661\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6-1024x661.png\" alt=\"\" class=\"wp-image-10396\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6-1024x661.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6-300x194.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6-768x496.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6-18x12.png 18w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2026\/07\/image-6.png 1163w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">With the workflow done, your loyalty program is ready to launch.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">POWER YOUR LOYALTY PROGRAM WITH CARECLOUD<\/p>\n\n\n\n<p class=\"blogodstavec\">Launching a successful loyalty program isn\u2019t just about points and emails. It\u2019s about using the right tools to make every customer interaction meaningful.<\/p>\n\n\n\n<p class=\"blogodstavec\">CDP &amp; CRM CareCloud provides a unified platform to manage your loyalty program seamlessly. You can store customer preferences, track travel history, and set up automated workflows that deliver welcome emails and bonus points effortlessly.<\/p>\n\n\n\n<p class=\"blogodstavec\">With CareCloud, segmentation becomes precise, allowing you to target your most engaged travelers with personalized offers. Recommendation engines help suggest trips or services based on past behavior, while automated reward settings ensure your customers receive the right incentives at the right time.<\/p>\n\n\n\n<p class=\"blogodstavec\">With CareCloud, you don\u2019t just manage a loyalty program. You build a system that drives repeat bookings, nurtures customer relationships, and turns every trip into a reason to return. CareCloud gives travel agencies the complete set of tools to design, automate, and scale loyalty programs that truly work.<\/p>","protected":false},"excerpt":{"rendered":"<p>Discover how to build a travel loyalty program that truly engages customers. In this article, we will guide you step-by-step through setting up a loyalty program, from defining the value of points to creating personalized email campaigns that trigger and motivate travelers. THE FOUNDATION OF TRAVEL LOYALTY PROGRAM Our fictional travel agency, Skimora, is launching&hellip;<\/p>","protected":false},"author":10,"featured_media":10403,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[31],"tags":[18,26,13,17],"class_list":["post-10389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","tag-automation","tag-customer-data","tag-emailing","tag-loyalty"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/10389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/comments?post=10389"}],"version-history":[{"count":3,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/10389\/revisions"}],"predecessor-version":[{"id":10444,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/posts\/10389\/revisions\/10444"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media\/10403"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/media?parent=10389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/categories?post=10389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/it\/wp-json\/wp\/v2\/tags?post=10389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}