{"id":9892,"date":"2025-11-13T01:39:06","date_gmt":"2025-11-13T00:39:06","guid":{"rendered":"https:\/\/www.crmcarecloud.com\/?p=9892"},"modified":"2025-11-13T01:39:07","modified_gmt":"2025-11-13T00:39:07","slug":"jak-dokaze-carecloud-obohatit-vase-prodejny","status":"publish","type":"post","link":"https:\/\/www.crmcarecloud.com\/cz\/blog\/tipy-triky\/jak-dokaze-carecloud-obohatit-vase-prodejny\/","title":{"rendered":"Jak dok\u00e1\u017ee CareCloud obohatit va\u0161e prodejny?"},"content":{"rendered":"<p class=\"blogperex\">Mnoholet\u00e1 zku\u0161enost s retailem d\u011bl\u00e1 z platformy CareCloud optim\u00e1ln\u00ed \u0159e\u0161en\u00ed pro va\u0161e kamenn\u00e9 prodejny. Spojen\u00edm platformy na z\u00e1kaznick\u00e1 data a efektivn\u00edch marketingov\u00fdch n\u00e1stroj\u016f zlep\u0161\u00edte z\u00e1kaznickou zku\u0161enost a zv\u00fd\u0161\u00edte tr\u017eby sv\u00fdch prodejen.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-1024x683.jpg\" alt=\"Mu\u017e s platebn\u00edm termin\u00e1lem a \u017eena, co plat\u00ed kartou. CDP &amp; CRM CareCloud byl stvo\u0159en, aby propojil offline prodejny s online.\" class=\"wp-image-9893\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-1024x683.jpg 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-300x200.jpg 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-768x513.jpg 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-1536x1025.jpg 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-2048x1367.jpg 2048w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2025\/11\/dreamstime_xl_50575286-18x12.jpg 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">FYZICK\u00c9 PRODEJNY JEN TAK NEZMIZ\u00cd<\/p>\n\n\n\n<p class=\"blogodstavec\">Navzdory rostouc\u00ed popularit\u011b e-shop\u016f jsou fyzick\u00e9 prodejny st\u00e1le v kurzu. Dle dat Onlinedashers se 80 % v\u0161ech retailov\u00fdch prodej\u016f uskute\u010d\u0148uje v kamenn\u00fdch prodejn\u00e1ch, p\u0159i\u010dem\u017e tempo r\u016fstu \u010din\u00ed skv\u011bl\u00fdch 18,5 %. Lid\u00e9 st\u00e1le d\u00e1vaj\u00ed p\u0159ednost fyzick\u00fdm obchod\u016fm.<\/p>\n\n\n\n<p class=\"blogodstavec\">Jak\u00e9 v\u00fdhody v\u00e1m kamenn\u00e9 prodejny p\u0159in\u00e1\u0161\u00ed?\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"blogodstavec\">Lid\u00e9 sp\u00ed\u0161e nakoup\u00ed produkt pot\u00e9, co si ho na m\u00edst\u011b prohl\u00e9dnou, p\u0159\u00edpadn\u011b vyzkou\u0161\u00ed.<\/li>\n\n\n\n<li class=\"blogodstavec\">V\u00e1\u0161 brand buduje reputace ve fyzick\u00e9 sf\u00e9\u0159e, nejen v digit\u00e1ln\u00edm prostoru.<\/li>\n\n\n\n<li class=\"blogodstavec\">Na lidsk\u00e9m kontaktu z\u00e1le\u017e\u00ed. Interakce s ochotn\u00fdm person\u00e1lem vytv\u00e1\u0159\u00ed jedine\u010dn\u00fd z\u00e1kaznick\u00fd z\u00e1\u017eitek. S proaktivn\u00edmi zam\u011bstnanci nav\u00edc roste pravd\u011bpodobnost \u00fasp\u011b\u0161n\u00e9ho dopl\u0148kov\u00e9ho prodeje.<\/li>\n<\/ul>\n\n\n\n<p class=\"blogodstavec\">M\u016f\u017ee v\u00e1m CDP &amp; CRM CareCloud pomoci zlep\u0161it efektivitu kamenn\u00fdch prodejen? To se hned dozv\u00edte.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">SJEDNOCEN\u00c9 SYST\u00c9MY<\/p>\n\n\n\n<p class=\"blogodstavec\">CareCloud jako platforma pro z\u00e1kaznick\u00e1 data shroma\u017e\u010fuje a ukl\u00e1d\u00e1 v\u0161echna z\u00e1kaznick\u00e1 data do jedn\u00e9 bezpe\u010dn\u00e9 datab\u00e1ze, dostupn\u00e9 pouze va\u0161emu t\u00fdmu. Tato data jsou jednotn\u00e1 pro v\u0161echny syst\u00e9my, jako jsou webov\u00e9 str\u00e1nky, e-shop, pokladna v prodejn\u011b nebo informa\u010dn\u00ed kiosek. Jednotn\u00fd zdroj dat zefektiv\u0148uje v podstat\u011b v\u0161echny tv\u016fr\u010d\u00ed a administrativn\u00ed procesy.<\/p>\n\n\n\n<p class=\"blogodstavec\">Kdy\u017e se z\u00e1kazn\u00edk zaregistruje na va\u0161em webu, data budou okam\u017eit\u011b k dispozici i pro v\u00e1\u0161 pokladn\u00ed syst\u00e9m. Jakmile tent\u00fd\u017e z\u00e1kazn\u00edk pou\u017eije v\u00e1\u0161 informa\u010dn\u00ed kiosek, jeho \u00fadaje o vyhled\u00e1v\u00e1n\u00ed budete m\u00edt p\u0159ehledn\u011b k dispozici bez jak\u00e9hokoliv manu\u00e1ln\u00edho vstupu.<\/p>\n\n\n\n<p class=\"blogodstavec\">Automatick\u00fd sb\u011br dat nav\u00edc eliminuje mo\u017enost lidsk\u00e9 chyby. M\u00e1te jin\u00fd syst\u00e9m mimo CareCloud? Nem\u011bjte obavy: rozhran\u00ed CareCloud API naintegruje jak\u00fdkoliv syst\u00e9m, kter\u00fd ji\u017e m\u00e1te.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">DOPL\u0147KOV\u00dd PRODEJ NA VY\u0160\u0160\u00cd \u00daROVNI<\/p>\n\n\n\n<p class=\"blogodstavec\">Zvy\u0161te sv\u00e9 \u0161ance na \u00fasp\u011b\u0161n\u00fd dopl\u0148kov\u00fd prodej, kdy\u017e je z\u00e1kazn\u00edk v obchod\u011b. Jeliko\u017e m\u00e1te k dispozici celou historii vyhled\u00e1v\u00e1n\u00ed produkt\u016f a transakc\u00ed dan\u00e9ho z\u00e1kazn\u00edka, m\u016f\u017eete mu nab\u00edzet informovan\u00e1 produktov\u00e1 doporu\u010den\u00ed.&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Uve\u010fme si p\u0159\u00edklad: P\u0159ijde z\u00e1kazn\u00edk a vyzvedne si \u201cclick-and-collect\u201d rezervaci na elektrickou vrta\u010dku. Proto\u017ee je u v\u00e1s ji\u017e z\u00e1kazn\u00edk registrovan\u00fd, \u010dlen t\u00fdmu uvid\u00ed historii jeho transakc\u00ed a z\u00edsk\u00e1 p\u0159ehled o z\u00e1kazn\u00edkov\u00fdch n\u00e1kupn\u00edch tendenc\u00edch. V\u0161e v re\u00e1ln\u00e9m \u010dase.\u00a0<\/p>\n\n\n\n<p class=\"blogodstavec\">\u010clen t\u00fdmu pak m\u016f\u017ee vyu\u017e\u00edt n\u00e1stroj AI Recommendation Engine platformy CareCloud, kter\u00fd b\u011bhem interakce v prodejn\u011b automaticky uk\u00e1\u017ee doporu\u010den\u00ed na hlavice do dan\u00e9 vrta\u010dky. Z\u00e1kazn\u00edk ocen\u00ed u\u017eite\u010dn\u00e9 doporu\u010den\u00ed a pravd\u011bpodobn\u011b nakoup\u00ed.<\/p>\n\n\n\n<p class=\"nadpismaly spodniodsazeni\">KAMENN\u00c9 PRODEJNY JEDIN\u011a S PLATFORMOU CARECLOUD<\/p>\n\n\n\n<p class=\"blogodstavec\">V\u011b\u0159\u00edme v dokonal\u00e9 propojen\u00ed fyzick\u00fdch prodejen a digit\u00e1ln\u00edch \u0159e\u0161en\u00ed. Krom\u011b sjednocen\u00ed va\u0161ich syst\u00e9m\u016f a pos\u00edlen\u00ed dopl\u0148kov\u00fdch prodej\u016f poskytuje CareCloud n\u00e1stroje, kter\u00e9 d\u00e1le obohacuj\u00ed z\u00e1kaznickou zku\u0161enost z prodejen.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"blogodstavec\"><strong>Tvorba z\u00e1kaznick\u00fdch program\u016f<\/strong>: Tvo\u0159te v\u011brnostn\u00ed syst\u00e9my, od \u00farovn\u00ed a\u017e po bodov\u00e9 syst\u00e9my. P\u0159i\u0159azujte pouk\u00e1zky a slevy, kter\u00e9 se automaticky uplatn\u00ed p\u0159i transakc\u00edch v prodejn\u011b. U\u017e nen\u00ed t\u0159eba tisknout pouk\u00e1zky s \u010d\u00e1rov\u00fdm k\u00f3dem!<\/li>\n\n\n\n<li class=\"blogodstavec\"><strong>Anal\u00fdzy &amp; Reporting<\/strong>: M\u011bjte kompletn\u00ed p\u0159ehled o sv\u00e9m podnik\u00e1n\u00ed. Vyu\u017e\u00edvejte poznatky zalo\u017een\u00e9 na datech, abyste mohli stav\u011bt na sv\u00fdch \u00fasp\u011b\u0161\u00edch a optimalizovat z\u00e1kaznickou cestu.<\/li>\n\n\n\n<li class=\"blogodstavec\"><strong>Rezerva\u010dn\u00ed syst\u00e9m<\/strong>: Pokud poskytujete sp\u00ed\u0161e slu\u017eby ne\u017e produkty, m\u00e1me pro v\u00e1s v\u00edce\u00fa\u010delov\u00fd rezerva\u010dn\u00ed syst\u00e9m, kter\u00fd vyhov\u00ed v\u0161em va\u0161im i z\u00e1kaznick\u00fdm pot\u0159eb\u00e1m.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"blogodstavec\">CDP &amp; CRM CareCloud je optim\u00e1ln\u00edm \u0159e\u0161en\u00edm, kter\u00e9 sjednot\u00ed software va\u0161ich fyzick\u00fdch prodejen se v\u0161emi ostatn\u00edmi online syst\u00e9my. S platformou CareCloud zv\u00fd\u0161\u00edte m\u00edru retence, pr\u016fm\u011brnou \u00fatratu a zapojen\u00ed z\u00e1kazn\u00edka.<\/p>","protected":false},"excerpt":{"rendered":"<p>CareCloud has decades of experience in brick-and-mortar, which makes us the optimal CDP solution for physical retail stores. Using the latest customer data solutions and various marketing tools, you can enrich the in-store customer experience and grow your revenue. PHYSICAL STORES ARE HERE TO STAY Despite e-commerce&#8217;s growing popularity, physical stores remain strong. According to&hellip;<\/p>","protected":false},"author":9,"featured_media":9893,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[26,25,22],"class_list":["post-9892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks","tag-customer-data","tag-integration","tag-retail"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/9892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/comments?post=9892"}],"version-history":[{"count":2,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/9892\/revisions"}],"predecessor-version":[{"id":9895,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/9892\/revisions\/9895"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/media\/9893"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/media?parent=9892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/categories?post=9892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/tags?post=9892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}