{"id":7313,"date":"2024-01-22T10:04:02","date_gmt":"2024-01-22T09:04:02","guid":{"rendered":"https:\/\/www.crmcarecloud.com\/?p=7313"},"modified":"2024-01-22T10:04:03","modified_gmt":"2024-01-22T09:04:03","slug":"carecloud-heads-loyalty-automation-summit-at-coe24-heres-all-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.crmcarecloud.com\/cz\/blog\/carecloud-news\/carecloud-heads-loyalty-automation-summit-at-coe24-heres-all-you-need-to-know\/","title":{"rendered":"P\u0159edstavujeme \u0159e\u010dn\u00edky Loyalty &amp; Automation Summitu na Czech On-line Expo 2024!"},"content":{"rendered":"<p class=\"blogperex\">\u00danor pat\u0159\u00ed Czech On-line Expu 2024! Nejv\u011bt\u0161\u00ed akce e-commerce a retailu v\u00edt\u00e1 CareCloud jako garanta a organiz\u00e1tora Loyalty &amp; Automation summitu. Setkejte se zde s velik\u00e1ny digit\u00e1ln\u00edho marketingu, z\u00edskejte cenn\u00e9 know-how a rozv\u00edjejte sv\u00e9 podnik\u00e1n\u00ed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"533\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031.png\" alt=\"\" class=\"wp-image-7092\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031.png 1639w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031-300x150.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031-1024x513.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031-768x385.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031-1536x769.png 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/Snimek-obrazovky-2024-01-22-102031-18x9.png 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"nadpismaly\">COE24 SE BL\u00cd\u017d\u00cd \u2013 ZAPI\u0160TE SI DATUM!<\/p>\n\n\n\n<p class=\"blogodstavec\">M\u00e1lokter\u00e1 akce soust\u0159ed\u00ed ty nejv\u011bt\u0161\u00ed kapacity online komerce a retailu na jednom m\u00edst\u011b. Proto <strong>si nenechte uj\u00edt Czech On-line Expo 2024<\/strong> (COE24), 27.-28. \u00fanora v PVA EXPO Praha, Let\u0148any. Akce o\u010dek\u00e1v\u00e1 v\u00edce ne\u017e 5000 \u00fa\u010dastn\u00edk\u016f, 100 vystavovatel\u016f, 16 tematick\u00fdch konferenc\u00ed a stane se tak perfektn\u00edm st\u0159edobodem pro zku\u0161en\u00e9 market\u00e9ry i nad\u0161en\u00e9 nov\u00e1\u010dky.<\/p>\n\n\n\n<p class=\"blogodstavec\">Chcete-li zvy\u0161ovat retenci a usnadnit si marketingov\u00e9 procesy, je <strong>Loyalty &amp; Automation Summit<\/strong> pro v\u00e1s ide\u00e1ln\u00ed volbou. CareCloud jako garant summitu zprost\u0159edkuje p\u0159edn\u00e1\u0161ky \u010desk\u00fdch \u0161pi\u010dek z e-commerce a maloobchodu. Poslechn\u011bte si inspirativn\u00ed success stories, \u010derpejte know-how a networkujte \u2013 zapi\u0161te se s n\u00e1mi do historie.<\/p>\n\n\n\n<p class=\"nadpismaly\">NA CO SE M\u016e\u017dETE T\u011a\u0160IT<\/p>\n\n\n\n<p class=\"blogodstavec\">Z n\u00e1sleduj\u00edc\u00edho seznamu p\u0159edn\u00e1\u0161ek si ur\u010dit\u011b vyberete (nebo rad\u011bji nav\u0161tivte v\u0161echny \ud83d\ude09):<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"blogodstavec\">Jak z des\u00edtek tis\u00edc knih doporu\u010dit tu pravou pro ka\u017ed\u00e9ho z\u00e1kazn\u00edka? To v\u00e1m pov\u00ed Adam P\u00fdcha, CMO Knihy Dobrovsk\u00fd a vyprav\u011b\u010d par excellance. T\u011b\u0161te se na success story pln\u00e9 chytr\u00fdch \u0159e\u0161en\u00ed, \u00fasm\u011bvn\u00fdch situac\u00ed a hlavn\u011b hrubozrnn\u00e9ho marketingu.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li class=\"blogodstavec\">Zku\u0161en\u00fd marketingov\u00fd konzultant Adam Kubina v\u00e1m stru\u010dn\u011b a jasn\u011b pov\u00ed, co je RFM segmentace a jak dok\u00e1\u017ee z\u00e1sadn\u011b zv\u00fd\u0161it m\u00edru konverze. D\u0159\u00edve pomocn\u00e1 metrika te\u010f poh\u00e1n\u00ed jeden z neju\u017eite\u010dn\u011bj\u0161\u00edch n\u00e1stroj\u016f digit\u00e1ln\u00edho marketingu.<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li class=\"blogodstavec\">Diskuze o AI samoz\u0159ejm\u011b nesm\u00ed chyb\u011bt. Vladim\u00edr St\u0159\u00edtesk\u00fd, CareCloud Head of Marketing v\u00e1s provede jeho vyu\u017eit\u00edm od onboardingu a produktov\u00e9ho doporu\u010den\u00ed a\u017e po \u0159\u00edzen\u00ed marketingov\u00fdch kampan\u00ed. V\u011bcn\u011b, u\u017eite\u010dn\u011b a bez balastu.<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li class=\"blogodstavec\">Jestli\u017ee jste n\u011bkdy ly\u017eovali, tak zn\u00e1te GOPASS. Vladim\u00edr \u0160araf\u00edn, Business Development &amp; Operations Manager u Tatry Mountain Resort v\u00e1m d\u00e1 nahl\u00e9dnout za oponu legend\u00e1rn\u00edho z\u00e1kaznick\u00e9ho programu. Bude to j\u00edzda!<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li class=\"blogodstavec\">Z\u00e1kaznick\u00e9 programy za\u017e\u00edvaj\u00ed z\u00e1sadn\u00ed revitalizaci jako nejlep\u0161\u00ed zdroj z\u00e1kaznick\u00fdch dat v\u016fbec. Ond\u0159ej Pexa, Senior CareCloud Loyalty Manager prozrad\u00ed osv\u011bd\u010den\u00e9 tipy, kter\u00e9 z\u00edskal z mnohalet\u00e9 praxe se zna\u010dkami jako GOPASS, Yankee Candle \u010di Lobster Restaurants.<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"6\">\n<li class=\"blogodstavec\">Lucie Svobodov\u00e1 a Ad\u00e9la Kotrbat\u00e1 ji\u017e l\u00e9ta zaji\u0161\u0165uj\u00ed hladk\u00fd pr\u016fb\u011bh emailov\u00e9 komunikace u Ambiente a to sam\u00e9 cht\u011bj\u00ed nau\u010dit i v\u00e1s. Jak jim v jejich posl\u00e1n\u00ed pomohlo CDP &amp; CRM CareCloud a jak\u00e9 jeho funkce si pochvaluj\u00ed?<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"7\">\n<li class=\"blogodstavec\">Kazim\u00edr Krysta, CTO u Webscale odhal\u00ed skute\u010dnou moc tohoto komplexn\u00edho n\u00e1stroje a jak lze jeho pomoc\u00ed stvo\u0159it nefal\u0161ovan\u00fd, automatizovan\u00fd omnichannel marketing.<\/li>\n<\/ol>\n\n\n\n<ol class=\"wp-block-list\" start=\"8\">\n<li class=\"blogodstavec\">Pl\u00e1nujete nasadit CRM, POS \u010di zalo\u017eit e-shop? Krom\u011b funkc\u00ed a ceny myslete i na konektivitu. Lubom\u00edr Blaho, Senior Solution Architect u CareCloud na re\u00e1ln\u00fdch p\u0159\u00edkladech demonstruje n\u00e1strahy p\u0159i propojov\u00e1n\u00ed jednotliv\u00fdch syst\u00e9m\u016f.<\/li>\n<\/ol>\n\n\n\n<p class=\"nadpismaly\">VSTUPTE DO SV\u011aTA E-COMMERCE&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"blogodstavec\">Loyalty &amp; Automation Summit nab\u00edz\u00ed nabit\u00fd program pln\u00fd praktick\u00fdch p\u0159edn\u00e1\u0161ek, kter\u00e9 jsou s to posunout v\u00e1\u0161 e-shop \u010di retail na vy\u0161\u0161\u00ed \u00farove\u0148. Nav\u0161tivte Summit a pokra\u010dujte v dlouh\u00e9 tradici \u010desk\u00fdch marketingov\u00fdch legend.<\/p>\n\n\n\n<p class=\"blogodstavec\">Pokud v\u00e1s nav\u00edc zaujme CDP &amp; CRM CareCloud \u010di jak budovat retenci a zvy\u0161ovat obraty, v\u0159ele v\u00e1s v\u00edt\u00e1me na n\u00e1\u0161 st\u00e1nek, p\u0159\u00edhodn\u011b se nach\u00e1zej\u00edc\u00ed naproti p\u0159edn\u00e1\u0161kov\u00e9mu s\u00e1lu Loyalty &amp; Automation. P\u0159ij\u010fte si pro konzultaci zdarma, networking \u010di p\u0159\u00edle\u017eitost pokl\u00e1bosit u dobr\u00e9 k\u00e1vy. Ur\u010dit\u011b spole\u010dn\u011b p\u0159ijdeme na zp\u016fsob, jak optimalizovat v\u00e1\u0161 marketing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"516\" src=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5.png\" alt=\"\" class=\"wp-image-7099\" style=\"width:864px;height:auto\" srcset=\"https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5.png 1600w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5-300x151.png 300w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5-1024x516.png 1024w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5-768x387.png 768w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5-1536x775.png 1536w, https:\/\/www.crmcarecloud.com\/wp-content\/uploads\/2024\/01\/mapka5-18x9.png 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"blogodstavec\">Uvid\u00edme se tam.<\/p>","protected":false},"excerpt":{"rendered":"<p>The end of February belongs to Czech On-line Expo 2024! This major e-commerce and retail event welcomes CareCloud as the guarantor and organizer of the Loyalty &amp; Automation Summit. Take this opportunity to gain the know-how from digital marketing titans and grow your business. COE24 APPROACHES \u2013 SAVE THE DATE! Events where the top brass&hellip;<\/p>","protected":false},"author":9,"featured_media":7092,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[15],"tags":[18,26,14,13,25,17,20,22],"class_list":["post-7313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carecloud-news","tag-automation","tag-customer-data","tag-e-commerce","tag-emailing","tag-integration","tag-loyalty","tag-omnichannel","tag-retail"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/7313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/comments?post=7313"}],"version-history":[{"count":1,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/7313\/revisions"}],"predecessor-version":[{"id":7314,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/7313\/revisions\/7314"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/media\/7092"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/media?parent=7313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/categories?post=7313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/tags?post=7313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}