Jak ukazuj\u00ed v\u00fdzkumy, tvorba e-mailu zabere velk\u00e9 mno\u017estv\u00ed \u010dasu. Mnoh\u00fdm market\u00e9r\u016fm m\u016f\u017ee trvat sedm i v\u00edce dn\u00ed, ne\u017e navrhnou a vytvo\u0159\u00ed jednu marketingovou kampa\u0148. A jeliko\u017e \u010dasto pracuj\u00ed na v\u00edce kampan\u00edch, znamen\u00e1 to, \u017ee tvorb\u011b e-mail\u016f v\u011bnuj\u00ed nep\u0159ebern\u00e9 mno\u017estv\u00ed \u010dasu. Co kdyby v\u0161ak existoval zp\u016fsob, jak tento \u010das i n\u00e1klady sn\u00ed\u017eit, abyste se mohli v\u011bnovat d\u016fle\u017eit\u011bj\u0161\u00edm \u010dinnostem?<\/p>\n\n\n\n
E-MAILOV\u00c9 \u0160ABLONY JSOU CESTA VP\u0158ED!<\/p>\n\n\n\n
S efektivn\u00edmi e-mailov\u00fdmi \u0161ablonami lze v\u00fdrazn\u011bzkr\u00e1tit \u010das pot\u0159ebn\u00fd k vytv\u00e1\u0159en\u00ed a tvorb\u011b e-mailov\u00fdch kampan\u00ed. Nemus\u00edte tedy vytv\u00e1\u0159et nov\u00e9 e-maily \u00fapln\u011b od nuly, ale pou\u017eijte \u010d\u00e1sti, kter\u00e9 ji\u017e byly navr\u017eeny a pravideln\u011b testov\u00e1ny.<\/p>\n\n\n\n
Dal\u0161\u00ed v\u00fdhodou je, \u017ee se do procesu tvorby m\u016f\u017ee zapojit cel\u00fd v\u00e1\u0161 t\u00fdm. Nen\u00ed t\u0159eba p\u0159ed\u00e1vat v\u00fdvoj\u00e1\u0159\u016fm v\u0161echny pot\u0159ebn\u00e9 materi\u00e1ly, jako jsou texty a grafika, a \u010dekat, a\u017e budou vlo\u017eeny do k\u00f3du. M\u00edsto toho mohou market\u00e9\u0159i sami vytv\u00e1\u0159et nov\u00fd obsah a v re\u00e1ln\u00e9m \u010dase sledovat, jak bude e-mail vypadat a fungovat. Nav\u00edc se zkr\u00e1t\u00ed \u010das pot\u0159ebn\u00fd ke kontrole a testov\u00e1n\u00ed, proto\u017ee \u0161ablony jsou postaveny na na\u0161em \u0159\u00e1dn\u011b otestovan\u00e9m a robustn\u00edm frameworku.<\/p>\n\n\n\n
D\u00edky platform\u011b CareCloud mohou v\u0161ichni \u010dlenov\u00e9 t\u00fdmu spolupracovat na v\u00fdvoji e-mailu v na\u0161em intuitivn\u00edm n\u00e1stroji. Vytv\u00e1\u0159en\u00ed e-mailu v\u00e1m zabere zlomek toho, co d\u0159\u00edve. \u0160ablony nav\u00edc pom\u00e1haj\u00ed pohotov\u011b reagovat na zm\u011bny v oboru. S m\u011bn\u00edc\u00edm se sv\u011btem businessu se m\u011bn\u00ed a vyv\u00edj\u00ed i e-mailing. D\u00edky \u0161ablon\u00e1m tak m\u016f\u017eete na tyto zm\u011bny rychle a plynule reagovat.<\/p>\n\n\n\n
CO P\u0158ESN\u011a E-MAILOV\u00c1 \u0160ABLONA JE<\/p>\n\n\n\n
E-mailov\u00e9 \u0161ablony jsou sestaveny ze z\u00e1kladn\u00edch komponent\u016f, kter\u00e9 m\u00e1 t\u00e9m\u011b\u0159 ka\u017ed\u00fd e-mail. P\u0159\u00edkladem t\u011bchto komponent\u016f jsou hlavi\u010dka, obr\u00e1zky, nadpisy, CTA, texty, odd\u011blova\u010d nebo pati\u010dka.<\/p>\n\n\n\n
Jedn\u00e1 se o jednotliv\u00e9 komponenty, kter\u00e9 lze do \u0161ablony p\u0159idat, tak\u017ee u\u017eivatel m\u016f\u017ee jednodu\u0161e vlo\u017eit text nebo obr\u00e1zek a b\u011bhem n\u011bkolika minut e-mail sestavit.<\/p>\n\n\n\n
Uve\u010fme si p\u0159\u00edklad standardn\u00edho newsletteru. Takov\u00fd newsletter obsahuje \u010d\u00e1st \u010dl\u00e1nku sestavenou z titulku, obr\u00e1zku, kopie a n\u011bkolika odkaz\u016f. P\u0159edt\u00edm by tyto sekce musely b\u00fdt sestaveny pomoc\u00ed k\u00f3du, co\u017e je neefektivn\u00ed. V CareCloud m\u016f\u017eete tyto sekce pou\u017e\u00edt jako vzor pro snadn\u00e9 vlo\u017een\u00ed kopie textu a obr\u00e1zk\u016f. Text lze form\u00e1tovat podle va\u0161ich pot\u0159eb t\u00e9m\u011b\u0159 bez omezen\u00ed.<\/p>\n\n\n\n
\u0160ablony lze flexibiln\u011b pou\u017e\u00edt pro ka\u017ed\u00fd obchodn\u00ed \u00fa\u010del. Mimo klasick\u00e9 newslettery m\u016f\u017eete tvo\u0159it ozn\u00e1men\u00ed o produktech, p\u0159\u00e1n\u00ed k narozenin\u00e1m, pozv\u00e1nky na ud\u00e1losti a transak\u010dn\u00ed e-maily, jako je reset hesla, zp\u011btn\u00e1 vazba od z\u00e1kazn\u00edk\u016f, ozn\u00e1men\u00ed o stavu objedn\u00e1vky.<\/p>\n\n\n\n
Za\u010dn\u011bte pou\u017e\u00edvat \u0161ablony ji\u017e nyn\u00ed s CDP & CRM CareCloud! Je to snadn\u00e9, rychl\u00e9 a efektivn\u00ed.<\/p>","protected":false},"excerpt":{"rendered":"
As many researchers have shown, creating an email consumes a high amount of time. It may take seven or more days for many marketers to design and produce one marketing campaign. And marketers work on multiple campaigns, meaning that an abundance of time is devoted to email creation. But what if we tell you that…<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_wp_rev_ctl_limit":""},"categories":[12],"tags":[14,13],"class_list":["post-4010","post","type-post","status-publish","format-standard","hentry","category-tips-tricks","tag-e-commerce","tag-emailing"],"_links":{"self":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/4010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/comments?post=4010"}],"version-history":[{"count":5,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/4010\/revisions"}],"predecessor-version":[{"id":8567,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/posts\/4010\/revisions\/8567"}],"wp:attachment":[{"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/media?parent=4010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/categories?post=4010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crmcarecloud.com\/cz\/wp-json\/wp\/v2\/tags?post=4010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}